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Samsung: Explore your dual world

Posted by Bert Callens - Category: Ambient

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For the launch of its first 2 SIM card smartphone, Samsung did something unprecedented: a mapped projection on an human face. This video uses exclusively the video mapping technique to build several characters on an human face. The images were projected directly over an actor, as in a canvas.


New Museum of Liverpool: Mapping

Posted by Bert Callens - Category: Outdoor
  • Company: New Museum of Liverpool
  • Studio: The Macula
  • Country: United Kingdom United Kingdom

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For the opening of the New Museum of Liverpool, the city decided to go big. Together with Macula, an company specialised in making projection mappings, they made two very impressive artworks. One on the Liver Building, one of Liverpool’s Three Graces, which line the city’s waterfront and the other one on the museum itself.. Click read more to see the second projection mapping!



Hyundai: 3D-Projection

Posted by Bert Callens - Category: Outdoor
  • Company: Hyundai
  • Agency: Unknown
  • Country: Malaysia Malaysia

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This outdoor campaign from Hyundai is really something.. It incorporates a new and REAL Hyundai Accent, suspended on the side of a building in Kuala Lumpur, Malaysia. With 6 HD-Projectors they map a 3D reality-scene where the car drives through a futuristic, computer generated cityscape..
For the making of, click ‘Read More’!