Creative Criminals

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Dulcolax: Roller Coaster

Posted by Bert Callens - Category: Billboard
  • Company: Oreo
  • Agency: JaeHyeon Lee, Kicheon Jeong, Seongyeop Kim
  • Country: South Korea South Korea

0 comments

Cool idea from two Korean students. For Dulcolax, the laxative medicine, they want to make an outdoor advertisement showing a rollercoaster going through a billboard of a persons legs. That way it seems like the person is having a quick relief of constitution. Not sure if the advertiser is going to like this idea, but you have to admit it, it’s creative!


Aspirin: Headache Lights

Posted by Rindert Dalstra - Category: Print
  • Company:Göteborg International Film Festival
  • Agency: BBDO, Toronto
  • Country: Canada Canada

1 comment

Aspirin ads were wrapped on the backs of buses all around the city of Toronto. The ads used brake lights to exaggerate the pain caused by headaches. When the buses braked, the lights lit up to highlight the throbbing pain.


Viagra: Push ups

Posted by Sander Janssen - Category: TV & Cinema Film
  • Company: Viagra
  • Agency: Unknown
  • Country: Unknown

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Today we present you an undeniable classic in the world of advertising. The majority of you will probably know it, but it never hurts to watch it again and laugh. Imagine doing one hundred push ups on Viagra!


Viagra: A hard man is good to find

Posted by Sander Janssen - Category: Print

2 comments

Mae West, an American actress in the 1930s, once said “A hard man is good to find”. This is a take on the phrase “a good man is hard to find” the title of a book of short stories by Flannery O’Connor. Mae West was an original feminist, unashamed to show off her sexuality and independence. And which brand can use this slogan better than Viagra? A perfect Valentines campaign.


Breathe Right: Get rid of the snore

Posted by Rindert Dalstra - Category: Print
  • Company: Breathe Right
  • Agency: Grey
  • Country: Hong Kong Hong Kong

0 comments

These Breathe Right ads from Hong Kong-based advertising agency Grey Hong Kong compare snoring to several other noise-makers such as a rock band, a stream engine locomotive and a biker gang.

With the tag line “Get rid of the snore” and giant close-up image of a pair of nostrils, the Breathe Right ads get straight to the point-your snoring is loud and you should do something about it-preferably with the help of Breathe Right Nasal Strips.