Creative Criminals

A great series of comics was made for MTV. Sex is no accident, so you can always plan to wear a condom in advance. This idea is so fresh, it fits the image of MTV perfectly.

Meet Smutley the Cat, a sex-crazed cartoon feline that humps just about everything in sight. If an animal has a pulse, Smutley will have sex with it and totally ignore using protection..
‘Protect Yourself’

To promote “the week of the book 2011” in the Netherlands 4 creative advertisements were created. As you can see the books have the shapes of faces. The tagline that goes along is: “Written Portaits” which was this years theme.

Leo Burnett demonstrates the more direct consequences of not joining the rest of the world in turning out the lights during Earth Hour, March 26.

In South Korea, about 1140 bears are kept in small and dirty cages for gall bladder extraction to be used in asian medicine. The biggest reason behind maintaining “Bear Farming” is that koreans don’t have interests in it. Thus, the museum made the public realize that how much influence “indifference” has on bears via a large poster treated with an adhesive mater. You can see the result in the video underneath.

Please take 3 minutes of your time to watch this television commercial; it’s definitely worth it. The Australian agency 303 took a completely different approach on road safety by comparing speeding in your car to speeding in life. Most of you will probably take a breath after this.

With the campaign “Homeless Banners”, we want to inspire large and small blogs and sites to give shelter to a banner from Stadsmissionen. On the campaign site hemlosabanners.se, you can download banners in any format you like and put on your site. Over time, the banner will develop a warmer color the longer you host it, and the more people that click on it. The banner will also display your site¹s name and how long you¹ve been hosting it. Clicking on a banner leads to the donation page on stadsmissionen.se. On the campaign site, there is also a top list, ranking participating sites by highest number of clicks and longest period of hosting time. The campaign was launched through Facebook and Twitter. Interact with the banner and more about the campaign: Hemlosabanners.

This campaign was created by the French advertising agency la chose for the anniversary of the 50th birthday of Amnesty International. It is a very impressive video with the tagline: “You can save human rights, sign”.

To raise money for the people who continue to be affected by devastating floods in Pakistan the countries largest newspaper delivered these wet newspapers. They only delivered them to a select upper-income subscriber list. This DM tried people to donate to the cause set up by the newspaper itself.

The Canadian Colorectal Cancer Association launched this campaign on the side of busses to make people aware of the fact that you should get checked for colorectal cancer. Website that goes along is: getyourbuttseen.ca.