Creative Criminals

iStrategy

Pedigree: Doggelganger

Posted by Bert Callens - Category: Online

11 comments

Pedigree has come up with a great idea to promote adopting dogs. They created a mini-website where you can upload a picture of you, and through face recognition the dog that looks the most like you is presented. The project is called ‘Doggelganger’ and has been so far a huge succes!
Check out who’s your doggelganger!


Pedigree: Dentastix Frisbee

Posted by Rindert Dalstra - Category: Print

0 comments

Pedigree Dentastix are apparently so good for you dog that your dog will bite a part out of a frisbee. The tagline that goes along is: “Pedigree Dentastix. For healthy teeth.” This reminds us of another great advertisement for dog food.


Pedigree: Catch

Posted by Bert Callens - Category: TV & Cinema Film

0 comments

This video is an amusing ad for Pedigree, the English manufacterer of the most popular dog food in the world. It shows dogs watching and jumping in slow motion to a piece of Pedigree flying in the air.

When starting to watch this video, just can’t stop watching it..


Pedigree: Bus shelters

Posted by Bert Callens - Category: Outdoor

0 comments

Pedigree, the company that manufactures pet food, has come up with a very creative outdoor campaign.
The campaign is held in Chile, at bus shelters. They show shocking images of dogs with no home.
It’s a campaign that wants to make people adopt ‘lost dogs’