Creative Criminals

Funny TV-campaign from Uniball, a pen manufacturer. The videos contain a story where people get a letter, that written in the fonts “Edwardian Script“, “Comic Sans MS” and “Broadway“. The tone of voice immedeately changes and does not corresponds anymore whit what is written in the letter. At the end, the following slogan appears: “Write it in your own voice“.
Click read more to see the two other videos.

To promote the EPA Panamericana School of Art and Design two creative print advertisements were created by advertising agency AlmapBBDO, São Paulo in Brazil. Tagline that is written on the pen and pencil is: “It’s in your hands”.

These three print advertisements were made for Staedtler to demonstrate their new long lasting pens. Each print is made out of one single line to show students the pen would last for a long time. The first print is Neil Armstrong, Man on the moon, the second one is Alexander Graham Bell, making the first call and finally Edmund Hillary conquering the Mount Everest. The tagline that goes along is: “History is written by those who never stop”.