Creative Criminals


STIHL: Gardener

Posted by Sander Janssen - Category: TV & Cinema Film

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Now this is a funny commercial for STIHL, it’s something completely new for this brand but it works. Power tools, a girl in bikini and humour, that’s all guys need in a commercial. With an ending like in this spot they can’t miss.


Young director award: Born to create drama

Posted by Sander Janssen - Category: Print

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This is a fun print ad for the Young Director Award, with the slogan ‘Born to create drama’ they want to address young directors. To illustrate this slogan in a literal way they are using the image of a youngster that is born to create drama as well. He removed the W and O of the word ‘Women’ on the women’s bathroom door, and a man enters obviously. Creating drama indeed.


Budweiser: Massive Pool-ball

Posted by Bert Callens - Category: TV & Cinema Film
  • Company: Budweiser
  • Agency: DDB, London
  • Country: United Kingdom United Kingdom

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Budweiser’s new spot may seem strange in the beginning, but in the end it kind of makes all sense. How would you imagine playing a game of pool with balls of more than 500 kilograms? This commercial shows some guys on a rooftop playing together to get the massive ball in. It’s a U.K. commercial and is a follow-up to last year’s popular “Lyrics” spot.