WWF, the international non-governmental organization made this rare poster for the Copenhagen Summit in December 2009. During that summit the world leaders met to discuss Climate Change. WWF launched an intitiative called Vote Earth! to mobilize people to vote and put pressure on the world leaders to make the right decisions. They’ve created a poster entirely made of ice that was placed in a central spot of Lisbon. The poster warned of the consequences of the ice-cap melting, making people feel the urgency of putting an end to environmental disasters.
Posted by Rindert Dalstra on January 17, 2010 No comments yet
This is a combined campaign from two Portuguese animal rights organisations: Acção Animal and Liga Portuguesa dos Direitos do Animal (LDPA). They want to raise awareness of the plight of circus animals by painting sad clown faces on the animals.
Company: LDPA Agency: Partners Lisboa Country: Portugal
This blog exists for less than 4 months and we have already posted 47 different ads made for the non-profit sector. It is good to know that advertising agencies are doing their best to make these ads as good as possible. It is not the first time we have showed you a campaign for Amnesty International, and again it is a cool one!
Company: Amnesty International Agency: TBWA, Lisbon Country: Portugal
Red Cross Portugal (Cruz Vermelha) opened up a temporary store in 2008 before Christmas. The store sold ‘hope‘, the product you can feel but not see, touch, wear or hear, the perfect gift alternative for Christmas. They opened the shop in the most popular shopping mall in Lisbon, where the fund raising begun.
The news spread fast and all over the world. Hope was a popular product bought by many people..
The campaign, by Leo Burnett, Lisbon won six awards at Cannes Lions including a Gold Direct Lion.
Business cards are usually made of paper. But using paper, even recycled is not good for the environment. To avoid this issue, the solution was to not print any cards at all, but to create a rubber stamp and then “recycle” anyting that is at hand into business cards. This idea was made for an environmental consultant.