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IRFZ: Welcome Kiss FM

Posted by Rindert Dalstra - Category: Ambient, Outdoor
  • Company: International Radio Festival Zurich
  • Agency: TBWA, Zurich
  • Country: Switzerland Switzerland

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International Radio Festival Zurich offered a type of alternative display to welcome Kiss FM, an Australian radio. The idea of ​​TBWA Zurich, symbolically transforming the manholes into speakers. Implying the depth from this radio across the world.


Radiolab: Words

Posted by Bert Callens - Category: Radio
  • Company: Radiolab
  • Director: Daniel Mercadante, Will Hoffman
  • Country: USA USA

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Radiolab is a radio program produced by WNYC, a public radio station in New York City, and broadcast on public radio stations in the United States. For one of their documentaries, they spoke to a woman who taught a 27-year-old man the first words of his life and talked to a firsthand account of what it feels like to have the language center of your brain wiped out by a stroke.
The documentary is named Words
To make sure such a moving documentary would have the attention it deserves, two directors named Will Hoffman and Daniel Mercadante made a remarkable companion-short-movie for the documentary.

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Vintage Tuesday: Radio

Posted by Bert Callens - Category: Vintage

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What would marketing be without the medium Radio.
The history of radio goes way back, to the 19th century. There are several claims about who invented radio, which in the beginning was called “wireless telegraphy”. Actually not one man invented radio but throughout the 19th century and the beginning of the 20th century radio has been attributed to various men.
Guglielmo Marconi (Italy), Alexander Stepanovich Popov (Russia) and Nikola Tesla (Croatia) are the three men that have contributed the most to this medium and made radio what it is today..



For this weeks ‘Vintage Tuesday’ you can see the evolution of the design of the radios before the 80’s. From radio horns to jukeboxes & radio books to the HI FI system we know today. Enjoy!

Print ads
The first print ad (1925) is from Atwat Kent, an inventor and prominent radio manufacturer based in Philadelphia. It show a couple listening to the typical radio back then, with a loudspeaker attached.
The second one looks at first sight like a jukebox but is a regular radio. It dates from 1935 and is from Westinghouse.
From then on, radios became smaller and more compact. The third print ad is for Motorola, that made portable radios in the late 40’s.

In World War II, small radio’s were often put in books, to smuggle them over the border. What once something was to survive became a must-have product in the 50’s. Crosley made several ‘Radio-books’. I think that many of those ‘books’ were used during work..
Admiral constructed the radio with the matching boxes in the 60’s. And the last one is a revolutionary radio from Sony, also called the ‘Visual Radio’, where visuals were added to normal audio radio broadcasts.

(1925, 1935, 1949, 1955, 1960, 1970)



Product: Radio
Country: USA

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