Sprite: Refresh Your Ideas
Posted by Rindert Dalstra - Category: Ambient, Outdoor- Company: Sprite
- Agency: Ogilvy
-
Country:
Brazil
The most recent experiential stunt from Sprite Brazil’s long-running “Refresh Your Ideas” campaign is a powerful shower on the beach in Rio de Janeiro that looks like a drinks dispenser. This is such a simple idea and is bound to get people thinking about how refreshing it would be to have some Sprite after a sweltering day on the beach.