Tag Archive | "Saatchi & Saatchi"

LashBlast Lenght mascara: turnstiles

Posted by Sander Janssen on February 27, 2010 2 comments

Since CreativeCriminals went online we’ve seen some original examples of good media usage, and this concept proves again the possibilities are endless. It’s a bit forced into the concept, but the idea remains super! The yellow spinning part of the turnstile represents the brush of the mascara and the black part is supposed to be the eyelash.



Company: LashBlast
Agency: Saatchi & Saatchi
Country: Canada Canada

VN:F [1.8.4_1055]
Rating: 4.1/5 (8 votes cast)
Tags: , , ,  
Share this: Facebook Twitter Digg del.icio.us

WWF: Give a hand to wildlife

Posted by Rindert Dalstra on February 22, 2010 1 comment

These six print advertisements are made for WWF by well-known advertising agency Saatchi & Saatchi. The slogan that goes along with the ads is: “Give a hand to wildlife”. It points out the fact that there are many endangered species in the world that need attention. The campaign has won a Grand Prix award at Cannes.

Company: WWF
Agency: Saatchi & Saatchi Simko, Geneva
Country: Switzerland Switzerland

VN:F [1.8.4_1055]
Rating: 5.0/5 (8 votes cast)
Tags: , , ,  
Share this: Facebook Twitter Digg del.icio.us

Visa: Life flows better

Posted by Rindert Dalstra on February 18, 2010 No comments yet

Visa has launched a campaign to celebrate its sponsorship of the FIFA World Cup in South Africa this year. The campaign uses Visa’s ‘life flows better’ tag line and sees an unfit man racing his way to football stardom.



Company: Visa
Agency: Saatchi & Saatchi, London
Country: United Kingdom United Kingdom

VN:F [1.8.4_1055]
Rating: 4.4/5 (7 votes cast)
Tags: , , ,  
Share this: Facebook Twitter Digg del.icio.us

Fayreform: Did you see

Posted by Rindert Dalstra on February 10, 2010 No comments yet

These three print ads made for the lingerie brand Fayreform don’t only show beautiful women but also an armadillo, a tyrannosaurus rex, and a guy in an ape suit. Of course many people didn’t see those at first sight. Talking about a print ad that makes you look twice.


Company: Fayreform
Agency: Saatchi & Saatchi, New Zealand
Country: New Zealand New Zealand

VN:F [1.8.4_1055]
Rating: 3.4/5 (8 votes cast)
Tags: , , ,  
Share this: Facebook Twitter Digg del.icio.us

Kitchen aid: slices

Posted by Sander Janssen on February 9, 2010 No comments yet

Following print ad for Kitchen Aid is really similar to the Wusthof onion calender we posted some time ago. In this case the concept is applied a little bit different, but the idea in general is the same. Eventually it delivers the message in a good way.



Company: Kitchen Aid
Agency: BBR Saatchi & Saatchi Tel Aviv
Country: Israel Israel

VN:F [1.8.4_1055]
Rating: 3.0/5 (4 votes cast)
Tags: , , ,  
Share this: Facebook Twitter Digg del.icio.us

Hibuk Rishon’s: Abandoned baby

Posted by Bert Callens on February 1, 2010 2 comments

“Every years hundred of babies are abandoned in Israel. You can help!”
This is again a brilliant campaign from BBR Saatchi & Saatchi in Tel Aviv. It’s for Hibuk Rishon’s (First Hug), a non-profit organization fighting against the abandoning of babies. Many people are not familiar with this issue, let alone with the association.
To raise awareness of this uncommon problem and to enlarge the number of volunteers, they’ve put images of babies on peoples’ doormats. As people were leaving their houses they saw a baby laying in front of their doorstep. The campaign had a lot of positive reactions and the number of volunteers rose.



Company: Hibuk Rishon’s
Agency: BBR Saatchi & Saatchi, Tel Aviv
Country: Israel Israel

VN:F [1.8.4_1055]
Rating: 4.8/5 (6 votes cast)
Tags: , , ,  
Share this: Facebook Twitter Digg del.icio.us

Andes: Teletransporter

Posted by Bert Callens on January 31, 2010 No comments yet

-”Honey? My parents just came in, where are you, dinner is getting cold.. Who’s that that I’m hearing? Pete? Are you in the bar? Oh I see.. you totally forgot that my parents were coming over! Typical you!
Many of you recognize this: the nagging of your girlfriend when she says you can’t go out because there is a new romantic movie with Hugh Grant playing on the TV.

But no more nagging guys, somebody found a solution.. Andes, the leader beer in the Andina Region of Argentina, presents: The Teletransporter – a revolutionary invention capable of doing something almost impossible.. Check out to see how it works..



Company: Andes
Agency: Del Campo Nazca Saatchi & Saatchi, Buenos Aires
Country: Argentina Argentina

VN:F [1.8.4_1055]
Rating: 5.0/5 (6 votes cast)
Tags: , , ,  
Share this: Facebook Twitter Digg del.icio.us

Top Digital: what sound can do

Posted by Sander Janssen on January 11, 2010 No comments yet

We at CreativeCriminals love low (or limited) budget campaigns, and this is another nice example. It proves yet again you don’t need a huge budget to make a good campaign. Top Digital is a company that does audio productions.

Some people claim this idea has been stolen from this print campaign: image 1 & 2.





Company: Top Digital
Agency: Saatchi & Saatchi, Milan
Country: Italy Italy

VN:F [1.8.4_1055]
Rating: 4.2/5 (9 votes cast)
Tags: , , ,  
Share this: Facebook Twitter Digg del.icio.us

New Bulgarian University: If your mind is …

Posted by Bert Callens on January 6, 2010 No comments yet

There were times that universities didn’t had to advertise to attract students, they came by their self. But those times are practically over..
Universities have more varied courses that they had 20 years ago. A good thing for future students, but it results that students find it harder to choose between several universities because of the attractive packages they offer.
So the schools start to promote their services and courses. And who could do better than an advertising school?
(Click on the images to see what they’ve become)


University: New Bulgarian University
Agency: Saatchi & Saatchi
Country: Bulgaria Bulgaria

VN:F [1.8.4_1055]
Rating: 3.9/5 (9 votes cast)
Tags: , , ,  
Share this: Facebook Twitter Digg del.icio.us

Toyota: Controversial Yaris ad

Posted by Rindert Dalstra on December 22, 2009 No comments yet

Toyota Australia used online social networks to promote their Yaris which is mainly sold to young women. The only problem was that it backfired after a competition-winning short film was criticized as sexist, incestuous and degrading. Toyota apologized for this controversial ad and placed it offline.



Company: Toyota
Agency: Saatchi & Saatchi
Country: Australia Australia

VN:F [1.8.4_1055]
Rating: 4.5/5 (4 votes cast)
Tags: , , ,  
Share this: Facebook Twitter Digg del.icio.us


Blog > Saatchi & Saatchi