Creative Criminals

Remember the Tesco Virtual Store in Seoul, South Korea? Well Goertz, a German shoe retailer went a step further. They used an outdoor media and built it into a retail space, where people could choose their shoes and see them virtually on their feet.

Here is something you don’t see often. 3D projection on buildings is boosting the last few months, but it is a manner of time before brands will rush into this project, water projection. Projecting video images on spraying water, in this case for the launch of the new Jordan Melo M8.

This is a simple yet impressive stunt from Asics. Based upon the ping-pong ball trick, the Asics-team made a platform where thousands of ping-pong balls were attached.
When the air system starts blowing, check out what it does..