Creative Criminals

“How to avoid getting caught for drink-driving”. A question that has been asked multiple times by everyone. Eat mints, drinking coffee, brush your teeth? No, none of these. At the end of the video this movie offers the solution. ,And no, the answer isn’t ‘Don’t drink’…

Nicely crafted print and poster work for Asia Pacific Breweries/Diagio from BBDO Proximity Singapore that shows the road to the top for a rock star. Tagline that goes along: Guinness: Made of More.

In ladies’ shower rooms the walls and floors were covered with stickers made using special hydrochromic ink. Upon contact with water, the white ink disappeared to magically reveal beautiful trails of orchids.

The Coca-Cola Hug Machine. “You hug it, it returns the favour with a Coke. Because vending machines have feelings too.”

This print advertisement was made for AWARE, Association of Women for Action and Research. Tagline that goes along: If it happens once, it could happen again. Stop the cycle before it starts.

For 2011’s festive celebrations, Heineken has created what could possibly be the world’s most social Christmas tree. Send your friends a unique festive greeting at http://www.socialtree.sg and watch it come alive as a visual showcase on the actual tree at Clarke Quay from 17 – 26 December. The installation is 11 metres tall and counts 48 LCD screens.

ACDelco is an American automotive parts company, to promote their shock absorbers that made this creative print advertisement. They make it look like the shock absorbers are really soft, that even driven over a dog, it will still be alive.

Cutting down one tree can have a domino effect on the entire circle of life. They poured this complex message into one simple image.

When you use AXE, lots of girls will be interested in you… But you can only be with one girl at a time. So how do you pay attention to all of the ladies, all of the time?
Cool application made by BBH Asia Pacific, Singapore.

With the board game Risk you can rewrite history as illustrated in this flag. We recognize flags from the US, the UK, Canada and Japan. How it eventually will turn out depends on the outcome of your game.