Creative Criminals

This is a great commercial, for the even better concept of Movember. People are growing their mustache every year in november to raise awareness for prostate cancer. And growing a mustache isn’t creepy at all. Or is it? Check it out in this fun spot.

“Make the city sound better” is the determined name of the campaign for AIAIAIs latest headphone-release, the Capital for which the created the Sound Taxi. The Taxi is equipped with microphones that record it’s surrounding noise. As it made it’s way through the streets of London, a specially designed software program inside the vehicle converted the noise into unique music in real-time.

Electric cars can offer cheaper rides then traditional petrol vehicles, but how to show this. In London, AKQA therefore organised the cheapest taxi rank. People just had to tweet the hashtag ‘#6XCHEAPER’ together with their destination onto their twitter-account, and one of the taxi’s came and pick them up.

In Quebec, the road suffers a lot from holes in the ground because of the severe winters. The local advertising agency Taxi decided to help every automobilist that suffers from these holes and made an application where people could insert wherever there’s a hole. But they did not stopped there. They took a car and dramatized the possible dangers of these holes..

The Ultrabook Pop-Up Theater is a series of live stunts that demonstrates the ultra thin design & responsiveness of the Ultrabook. A uniquely choreographed team of 60 individuals create a human digital wall made of Ultrabooks. The Pop-Up teams make surprise appearances on the streets of Los Angeles, transforming an everyday location into a mini theater.

Under the slogan “Lose your licence and you are screwed.” The Motor accident commission of South Australia came up with these two extremely funny commercials. They illustrate what people go through in order to keep their licence, whatever it takes. A guy and a girl finish their romantic evening in a taxi and a guy goes through all sorts of trouble to make his friends believe he is actually driving his car instead of his mother. The second clip can be viewed after the jump.

Thanks to the Cannes advertising festival we get to know a lot of amazing campaigns from this year. This one for Viagra is simply great, they need only 18 seconds to convey the message. Enjoy

Here’s a creative idea to make people stop smoking. In Munich they introduced smoking-cabs, very wanted cabs for people wanting to lit a cigaret while driving. After calling the number of the smoking-cab people would see a rather strange cab pulling over..

Mini introduced the largest-ever interactive vending machine. This night project in Canada which showcases the latest 2011 Mini’s in a variety of different colour combinations. Passerby could interact with the projection by texting a short code to select the MINI of their choise. A giant vending machine has been made for Mini before, only it was a billboard.

Last year Rindert posted this campaign for Nespresso, starring George Clooney and John Malkovich. The spot we are posting now is an alternative ending to the previous one. This time the piano doesn’t fall on Clooney’s head because God needs him for something else.