The NetherlandsRoyal Dutch Airline KLM made an exciting campaign to connect with their customers called KLM Surprise at the Amsterdam Schiphol Airport. They tracked down “how happiness spread’, the campaign involved surprising travellers with unique gifts based on their social networking profiles. Watch the video to find out more.
The NetherlandsMove is a brand of lighting for bicycles, with these glow in the dark guerrilla stickers they are promoting their brand. In the Netherlands many people are using a bike for transportation, with these road stickers they are reminded of the importance of good lighting on their bike.
The NetherlandsDanerolles is a brand of ready to bake pastry. With this billboard they want to promote their croissants by shaping the billboard as a croissant, simply by rolling it up. The idea is really good, the image looks a bit like it’s photoshopped, but Y&R Amsterdam confirmed it is in fact real.
The NetherlandsToday we cannot stop talking about social networking, over 600 million people have Facebook and everyday new social networks are launched. Heineken however has been a social networking for a long time. This clever print advertisement illustrates that, with the following tagline: “Heineken: Social Networking since 1873”.
The NetherlandsThis commercial is made by production company Artcore for the Romanian car manufacterer Dacia. The spot features an old couple and a car salesman trading inventive insults. Liners such as ‘I bet you did it on the backseat with your mother, while your father watched‘ and ‘I’ll put my pecker underneath your mustache, you filthy gipsy‘, pass while both parties are trying to make the best deal..
Naturally, this commercial was banned.
The NetherlandsRijksmuseum Twente in the Netherlands is running the Abstract USA exhibition from September 2010 through February 2011. KitKat has added one more work of art to the collection. A painting that has no meaning whatsoever. To give people a break from all the modern art with multiple layers and deeper meanings. It is what it is, a big red canvas. Have a Break, Have a KitKat.
You can view the image after the break.
The NetherlandsThis young guy is buying his first car, a second hand car obviously. Together with his father he is inspecting the car that belongs to an old lady. It looks like the perfect bargain, but that’s because they don’t know what the old lady did with it. The slogan at the end says: ‘Not every old woman is as reliable…. every Golf is’.
The NetherlandsDAS is a company that provides legal insurance, the tagline for DAS is “The answer to all things you didn’t ask for”. To illustrate what they do they placed different billboards in places where you don’t want them to be.
The Netherlands“Stars Of Football“; at first it seemed a viral from Nike, but now that the second viral entered that doubt is cleared. The brand nor the agency is known yet, the only thing the consumer knows is that the campaign will be elucidated in 11 days and that many famous and talented Dutch players (maybe Arjen Robben?) will participate..
Until now, enjoy the practical jokes by Klaas-Jan Huntelaar (Schalke 04, Germany) and Ricky van Wolfswinkel (FC Utrecht, The Netherlands) after the jump. Hilarious!
The NetherlandsEveryone knows the legend that eating carrots improves your eyesight. With this billboard the advertising agency is implying you need to eat more carrots from HAK if you can’t read the message. The billboard probably isn’t that effective for by passers but the idea is great.
