Creative Criminals

iStrategy

Dutch Football Federation: T-shirt

Posted by Sander Janssen - Category: Ambient

1 comment

OK this has been done several times, but because the world cup of soccer is ending tomorrow we decided to post this anyway. It’s a perfect timing to do a campaign like this, especially in Holland where the entire country is turning orange.
This campaign is created by a student, the only question we are asking ourselves: did the professors never see this or the Burger King T-shirts ?


Heineken: Rasta

Posted by Bert Callens - Category: TV & Cinema Film
  • Company: Heineken
  • Agency: Unknown
  • Country: The Netherlands The Netherlands

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Heineken is known for its funny commercials.
This one may be an old one, but it is nevertheless one of their best. Not too complicated, just simple and two cheerful Dutch rastafari’s..


Heineken: Wedding

Posted by Bert Callens - Category: TV & Cinema Film
  • Company: Heineken
  • Agency: Unkown
  • Country: The Netherlands The Netherlands

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When you marry do not forget to write a romantic, emotional and moving speech for you future wife. Make her heart melt..
But what if you forget to do so or simply lost your speech? Look at the closest bottle of Heineken and tell it how you feel about its sweet liquid..


Nike football: Write the future

Posted by Sander Janssen - Category: Print

1 comment

“Write the future.” Is the slogan for this new campaign for Nike football. These print ads feature some of the biggest soccer stars of today: Ribery, Rooney, Ronaldo, Drogba and Robinho. They look like statues because they all have the possibility to write history.



Centraal Beheer Achmea: Mouse

Posted by Rindert Dalstra - Category: TV & Cinema Film
  • Company: Centraal Beheer Achmea
  • Agency: Unkown
  • Country: The Netherlands The Netherlands

1 comment

Insurance company Centraal Beheer Achmea launched a new humorous commercial. It is their trademark to show a situation that acquires good insurance coverage.

The ad is in Dutch but you don’t need to know the language to laugh at this commercial.


Nuon: Energy shirt

Posted by Sander Janssen - Category: TV & Cinema Film

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Every 4 years when the World Championship of soccer takes place, the Dutch go completely crazy. Their entire country turns orange because this is the colour of their national soccer team. And off course, a lot of companies in The Netherlands use this in their commercials. And Nuon, one of the biggest energy providers in The Netherlands couldn’t stay behind. But they did something really special, you can order a unique T-shirts online. What makes them special is the fact they change colour when you do physical effort in them. Nuon says they transform the energy from your body into the orange colour. But actually the colour changes when the shirt becomes hotter than 25°C.
After the jump you can watch the second spot, it’s not as good as the first one though.

The slogan in the end translates: “The Nuon energy shirt, the shirt that turns orange with your energy.”


Samsung: Turn on tomorrow

Posted by Rindert Dalstra - Category: Ambient
  • Company: Samsung
  • Agency: Muse
  • Country: The Netherlands The Netherlands

1 comment

Samsung promoted its new 3D LED TV with an amazing projection on the Beurs van Berlage, which is a historic building in the centre of Amsterdam, The Netherlands. Our apologies for the bad quality of the video.


Hi-Tech: Walk on Water

Posted by Bert Callens - Category: Fake or Real

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Liquid Mountaineering is a new sport in Europe where the purpose is to run, on water, as long as possible. These guys posted their video on Youtube showing their impressive skills. After two weeks, the video was viewed over 2 million times.
Eventually it seemed to be a viral for Hi-Tec, who promotes their water-resistant running shoes.
But what a good viral! This news reporter must feel stupid..