Creative Criminals

iStrategy

Tipp-ex: Shoot the bear

Posted by Rindert Dalstra - Category: Online
  • Company: Tipp-ex
  • Agency: Buzzman
  • Country: USA USA

5 comments

What first appears to be a man, who’s going to shoot a bear, turns in to an interactive campaign for Tipp-ex. Choose either “Shoot the bear” or “Don’t shoot the bear” and you will see what happens. How a pretty boring video can turn into something really funny. You can rewrite the story yourself, try it. Thank you for the tip Ivo Mertens.