Creative Criminals


Goodyear: Vintage sexist commercials

Posted by Sander Janssen - Category: TV & Cinema Film, Vintage
  • Company: Goodyear
  • Agency: Unknown
  • Country: USA USA

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Last week we’ve ran across these two incredibly sexist commercials for Goodyear. Back in the sixties everybody believed women are bad drivers, just look this woman’s facial expressions.


Mercedes: Dirty Cover Letter

Posted by Bert Callens - Category: Direct Marketing

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“Before you can work for a company, you’ve got to apply for a job. And that means; writing a letter”. Mercedes therefore came up with this crazy idea. They’ve put a motivation letter on the tires of a Sprinter, got some ink (mudd) and ‘drove’ the letter onto pieces of paper. The letters would then be sent to various companies with the link where they could check how the letter was composed.. Genious!


Pirelli: What animal is this?

Posted by Rindert Dalstra - Category: Print

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Pirelli made this advertisement with the logan: There is nothing eco-friendlier on the road. I can think of more than one that is eco-friendlier but the idea behind this is simple but very creative.