Mercedes: Tweet Fleet
Posted by Rindert Dalstra - Category: Online- Company: Mercedes
- Agency: Jung von Matt/Neckar
-
Country:
Germany
Just before the holiday season parking spaces are hard to find in the city. To promote the active park assist of Mercedes they created Tweet Fleet.
A fleet of new Mercedes-Benz cars travelling around Stuttgart, Germany, automatically tweeting empty car spaces with geo-tagging to make certain that anyone following can not only find out where the empty spaces are but also get directions to the empty space.
