Creative Criminals

Most mineral waters are drawn from a depth of around 100m, but this one is different. Borjomi is born in a volcanic spring, eight thousand metres below the Georgian countryside. To prove this, the brand created a unique consumer journey to the bottom of the world’s deepest mobile app, an app as deep as our source itself, eight kilometres deep.

This is a simple and smart visual to promote banana/strawberry chewing gum. It combines the skin of a strawberry with small bananas, what else is there to say?

This is one for the advertising freaks. You will probably know most of these images. They are all advertising campaigns compared to famous pieces of art. Now you can see where they got their inspiration.

Ukraine is the worlds’ most dangerous place for pedestrians because of cars driving too fast. Shell wanted to make drivers aware of this fact and invented the ‘pedestrian ghost‘. They built in a mechanism on some Ukrainian roads where speeding cars were confronted with one of these ghosts.. Result; a lot of free PR.

A bank manages your money and should therefore be trusted. For this reason they create most of the time pretty serious and boring advertisements. Advertising agency Ogilvy in Ukraine found this an opportunity to “not be surprising”. Resul: a funny commercial for a retail bank.

Volkswagen launched its ‘Area View System’; it provides 360 degrees exterior view. This can help the driver manoeuvring in narrow streets. That’s why the streets in this ad are really wide.

Here’s another great stop-motion video made for Revo, a popular energy drink in Ukraine. The stop motion involves drawings on the streets and walls. How much paint it involved? You don’t want to know..

The problem of street children in Ukraine is reaching a catastrophic dimension. For pity, society tries to escape from them. .. came up with the following idea; The created simple and cheap posters in the shape of homeless kids. These posters filled the city and next to every poster it said: “You can remove me, but not the problem”