Creative Criminals

iStrategy

Pixar: Monster University

Posted by Bert Callens - Category: Online, TV & Cinema Film
  • Company: Pixar
  • Agency: Unknown
  • Country: USA USA

0 comments

Cool campaign by Pixar for its upcoming film Monsters University. The video is a spoof on those cheesy college-recruitment ads that air during all sport events. They even built a website, which is quite impressive as well! From programs to admission fee, it’s like a real University.
Brilliant!


GE: Journey

Posted by Bert Callens - Category: TV & Cinema Film

0 comments

GE, the American multinational conglomerate corporation, launched a new commercial in the United States. It features robots such as Data (Star Trek: The Next Generation), B-9 (Lost in Space), K.I.T.T. (Knight Rider), and Robby the Robot (Forbidden Planet) who gathered to get their first glimpse of the next generation of artificial intelligence, the “brilliant machines.”


Snickers: Don’t vote hungry

Posted by Bert Callens - Category: Print

0 comments

Today the Americans have to vote for their future president. Barack Obama or Mitt Romney? They only thing that Snickers wanted to say is to not vote if you’re hungry, because maybe you’ll miss out a few important parts..



Burt’s Bee: Coupon Billboard

Posted by Bert Callens - Category: Billboard
  • Company: Burt’s Bee
  • Agency: Baldwin&
  • Country: United States United States

0 comments

To show the hydrating effects of the all-new Intense Hydration face care line from Burt’s Bees, the agency re-imagined the typical “Before & After” demonstration by constructing a billboard using thousands of coupons. Then they let the power of curiosity take it from there..


Subway: Eggsical

Posted by Bert Callens - Category: Animation
  • Company: Subway
  • Agency: McKinney
  • Country: USA USA

0 comments

To celebrate their birthday month, Subway asked McKinney to create a video highlighting the all-day availability of their Egg & Cheese sandwich. The anthropomorphic musical stars an animated egg whose one wish is live more than an “up at dawn and them I’m gone” life, and though it ends with him in a frying pan, he is happy.


Old Spice: Muscle Music

Posted by Bert Callens - Category: Online, TV & Cinema Film

0 comments

You might know Terry Crews as one of the actors in the hilarious Old Spice commercial, but I bet you did not know that he was a musician as well? Again a hilarious commercial from the shampoo brand. Try hitting your keyboard afterwards and make Terry move!

Thanks Ken for the tip!


Chevrolet: Street Art

Posted by Bert Callens - Category: Outdoor

0 comments

Jeff Soto is a street artist that was challenged by Chevrolet to make a a graffiti piece aided by a Chevy Sonic equipped with spray guns and robotic high-tech wizardry. Never expected that robots could do that kind of stuff.


Suavitel: Ironing Jaws

Posted by Bert Callens - Category: Print

0 comments

This print ad of Suavitel, a brand of fabric softener is a witty parody on of the movie poster of Jaws, the American thriller film directed by Steven Spielberg about sharks. “Don’t let ironing threaten your family time”.