Today we present you an undeniable classic in the world of advertising. The majority of you will probably know it, but it never hurts to watch it again and laugh. Imagine doing one hundred push ups on Viagra!
CanadaThanks to the Cannes advertising festival we get to know a lot of amazing campaigns from this year. This one for Viagra is simply great, they need only 18 seconds to convey the message. Enjoy
AustraliaMae West, an American actress in the 1930s, once said “A hard man is good to find”. This is a take on the phrase “a good man is hard to find” the title of a book of short stories by Flannery O’Connor. Mae West was an original feminist, unashamed to show off her sexuality and independence. And which brand can use this slogan better than Viagra? A perfect Valentines campaign.
New ZealandCampaigns for Viagra have a history of telling very funny stories in a simple image. This one does the trick again. If you take one of these blue pills you will see something completely different in a kitchen counter.
Edit: 2 more pictures added to the campaign.
CanadaPfizer wanted to do something special for the 11th birthday of Viagra. In the typical tongue-in-cheek Viagra style, they’ve made a party blower (featuring a Viagra pill pattern). These were handed out to internal sales teams who distributed them on the streets.
Pretty simple idea, but Viagra nailed it again with this one..
FinlandProbably everyone knows why older people use Viagra. In this print ad they communicate a double meaning, this guy stacked the entire living room with wood so he can keep on going forever with his wife. But the word wood is also used as a synonym for an erection.
