El Bocón: blanks
Posted by Sander Janssen - Category: Print- Company: El Bocón
- Agency: Publicidad Causa
-
Country:
Peru
This campaign is a couple of months old but we’ve just picked it up again and absolutely love it. The Peruvian newspaper ‘El Bocón’, one of the countries leading sports newspapers, took a stand for peace in soccer violence. When a fan got killed in riots after a match, they removed all of the soccer news out of their newspaper. They left blank spots where the news was supposed to be. Great innovative way to take a stand as a newspaper.