Creative Criminals

Remember the Coke Light hunk, that did his first appearance in the Coca-Cola Light commercials in 1994? Well there is a new hunk, we know that a lot of women won’t mind!

Apparently the popular men deodorant Axe also has a downside, women well never leave you alone once you sprayed Axe all over your body. Can be annoying after a while, since men also need their private time to game and do sports. But now Axe found a solution to that particular problem..

The National Centre for Domestic Violence (NCDV) has launched an interactive billboard campaign at Euston Station, London to raise awareness about how people can intervene to help put a stop to domestic violence. The campaign, ran on large format e-motion screens and encouraged passers by to get involved in the advert by controlling the scene using their mobile phone.

Remarkable TV-commercial from Axe. For the first time, a guy is using an AXE shower gel and makes the girls run away. Why?
Well check it out!

Axe, known as Lynx in the United Kingdom released a scent for female. The famous Axe commercials always imply that whenever a man sprayed the deodorant, all women would run towards him. Now that women have their own scent, chaos will arise.

Sex sells, whoever doubts that should open the advertising-history book. JBS the clothing store, used the XXX-factor again in their latetst commercial. The ending with the adolescent craving to buy one of the boxershorts is hilarious.
Cheap or just smart?

This print ad from Belgrade Casino was not really appreciated by many women. On the first you see a woman showing her boobs, while the tagline ‘Double Five’ appears. Some found the second one racist because “spade” means black person in the English language. We reckon that the casino just couldn’t care and are happy with all the fuzz!

In the Middle-East, it is sometimes hard for brands such as Durex to promote their products due to strict advertising rules. Therefore they’ve recently developped Digital Love, a website offering a unique sensation with any partner you want… Not!
Still funny though, go and check it out, by clicking on the image.

With all the about the Rugby, Axe felt it was their duty to ensure everyone truly understood the rules of the game. And how to get the attention of all the gurs, by using sexy women!

Taiwan, a developed country steeped in rich culture and tradition. However, given the cultural taboos in Taiwan, regular condom-promoters in the streets were not able to achieve the daily contact goals and to provide information about safe sex. Therefore Durex decided to handle things in a completely other way by creating Xerud, the sexy fortune teller..