To prove the loading capacity of the Volkswagen Crafter, the brand came up with this cool activation. They set up a giant QR code composed entirely of wooden crates. Once the QR Code was flashed, people saw a video showing that all the crates came out of the Crafter.
Volkswagen: Giant QR-code11
Volkswagen and Ogilvy Beijing recently suprised with a very creative campaign. They placed inserts into one of China’s most popular car magazines that were shaped like a steering wheel. They then invited readers to take part in the Scirocco Cup Augm
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Drat! This campaign hasn’t had the honor of winning any awards yet, or maybe it just evaded our systems. Can you prove us wrong? Enlighten us by clicking here.
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