In New Zealand water coolers were filled with blood, to promote the new show Vampire Diaries on TV2. The water coolers were placed in gyms, offices, hairdressers and other public places.
Vampire Diaries: Bloody cooler6
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Details
- Date: 11 July 2010
- Industry: Media & Publishing
- Media type: Ambient
Credits(add credits)
- Agency: Colenso BBDO, Auckland
- Country: New Zealand
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