Multiple Sclerosis Waikato is organisation in New Zealand supporting those with MS and funding research into a cure. The organisation recently ran a print advertising campaign featuring “human jenga” bodies, a runner, officer worker and commuter, in which it is clear that any part of the body could be pulled out. Tagline that goes along is: “With MS you never know what will go next.”
Multiple Sclerosis Waikato: Jenga Bodies13
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Details
- Date: 4 July 2011
- Industry: Non-profit
- Media type: Print
Credits(add credits)
- Agency: Colenso BBDO, Auckland
- Country: New Zealand
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