Whenever people would look for bars, nightclubs or restaurants on Google Maps, their route would be abruptly interrupted by weird icons. Trees, street post and fire hydrants would appear in the middle of the route leading people to a public awareness message. The message told them their journey could be changed dramatically if they would drink and drive.
Alerj: End of the Road12
Awards won (add award)
Drat! This campaign hasn’t had the honor of winning any awards yet, or maybe it just evaded our systems. Can you prove us wrong? Enlighten us by clicking here.
Leave a comment
Do you have a tantalizing tip off for a hot scoop? Don’t delay, be our honorary informative and we’ll reward you!