This is one of Coca-Cola’s latest happiness project, called Small World Machines. They Connect people from different countries to touch hands and share a Coca-Cola. In this case India & Pakistan.
Coca-Cola: Small World Machines21
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Awards won (add award)
Cannes Lions - 2013 - Gold - Direct
Cannes Lions - 2013 - Gold - Direct
Cannes Lions - 2013 - Gold - Media
Cannes Lions - 2013 - Bronze - Cyber
Cannes Lions - 2013 - Bronze - Cyber
Cannes Lions - 2013 - Bronze - Direct
LIA Awards - 2013 - Gold - Non-Traditional
LIA Awards - 2013 - Gold - Non-Traditional
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Details
- Date: 19 May 2013
- Awards: 10
- Industry: Non-Alcoholic Drinks
- Media type: Ambient, Technology
Credits(add credits)
- Agency: Leo Burnett, Sydney
- Country: Australia
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