Coca-Cola keeps spreading smiles and happiness across the world. This time they have created a wearable movie, by printing the entire commercial on T-shirts. Every person took a picture wearing the T-shirt, representing one frame in the movie.
Coca-Cola: The wearable movie24
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Details
- Date: 3 August 2013
- Industry: Non-Alcoholic Drinks
- Media type: Ambient, Direct Marketing
Credits(add credits)
- Agency: Ogilvy & Mather, New York
- Country: USA
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