To introduce LG IPS monitor and the quality of its colors, LG created a scary experience in an elevator. The team replaced the floor with monitors. Each time a person entered, weird noises could be heard and the floor literally fell into pieces. So real it’s crazy!
LG: So real it’s crazy41
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Details
- Date: 22 October 2012
- Industry: Consumer Electronics
- Media type: Ambient
Credits(add credits)
- Agency: SuperHeroes, Amsterdam
- Country: The Netherlands
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