It is fun for kids to go to McDonald’s. Every time they come they get to play in the playland built in the McDonald’s.
Under their slogan “I’m Loving It“, they wanted adults to feel the same way as their kids. In Sydney they build a giant playland, for only adults. Before, or after their work, they could play and re-live their youth again..
McDonald's: Adult Playland15
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Details
- Date: 21 May 2010
- Industry: Food
- Media type: Ambient, Online content
Credits(add credits)
- Agency: DDB, Sydney
- Country:
Australia
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