These people in Zurich used their eyes to win a Samsung Galaxy S4 of their own. It’s inbuilt Smart Pause function means the S4 knows when someone is looking at it. The longer a participant stares at the screen, the bigger the discount is. But watch out! The game ends the moment eye contact ends.
Samsung: Eye on the prize53
Samsung: The Way You Are
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- Date: 28 May 2013
- Awards: 2
- Industry: Consumer Electronics
- Media type: Ambient, Online content
- Agency: Heimat, Berlin
- Country: Germany
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