This ambient for Volkswagen is pure fun. Volkswagen launched a new initiative called Fast Lane. Fast Lane is dedicated to everyone who loves to go beyond the regular, who is curious for new stuff and who simply enjoys to speed it all up a little. And that’s precisely what Volkswagen did in this campaign.
At the Alexanderplatz in Berlin they’ve installed a slide to enter the subway, in a supermarket they attached skateboards to shopping carts to make them go faster and they’ve turned an elevator into the launch platform of a space ship. This is just fabulous!
You can find the two other examples after the jump.