Child Rights & You (CRY) and BBH India have joined hands to spread awareness about the importance of voting for child rights in India as part of CRY’s nationwide campaign ‘Vote for Child Rights’. CRY works towards sustainable change, by ensuring all children receive their rights. The've introduced the ChildMark, a yellow dot placed on the index finger of the right hand whenever someone pledges to support child rights. It's a simple, clear, powerful symbol that shows the world that you are committed to ensuring India's children their rights. And to communicate this they've illustrated it in this beautiful animation.