Archive

GE attempts to send a snowball to Hell – and bring it back safely.

Impressive CGI video production by Toshiba, with a robotic hand that gently helps to upgrade the landscape with wind power, solar energy, and electric transportation.

Cat demonstrates their ability to deliver 252,000 watts of electricity to a remote village in the Yunnan Province of China, an area with minimal access to power resources. With just one generator, Cat provides the energy needed to light 8,840 lanterns, cr

When Cat play blocks, they play BIG. "Stack" pits five Cat machines, including Excavators and Telehandlers, against a mountain of massive Jenga blocks. The object of the game is for heavy equipment operators to remove and then reposition a stack of 27 Jen

Man against machine. The unbelievably fast KUKA robot faces off against one of the best table tennis players of all time. Who has the best technique? Who will win the first ever table tennis duel of human versus robot?

Duval Guillaume Antwerp seduced the Cannes jury again. This year they won a bronze Lion with the Komatsu direct mailing campaign.