For the launch of the new French crime TV series Braquo on Canal +, a campaign on MSN and Youtube has been released. They used innovative media taking over the entire page, bringing as many elements as possible into the frame and disrupting them to creative a huge level of engagement.
This new kind of technique has been seen before. An advertisement was made for Warrioland that is even more engaging. Watch the second Braque and Warrioland campaign after the jump.