It is something none of us want to contemplate - lying on our death bed worrying about the things we should have done. This inspired advertising agency KOKORO from Amsterdam to set up 'The heartvertising project'. An advertising campaign that reminds inhabitants of Amsterdam of their dreams and ambitions. Twelve designers, illustrators and artists created ads that would speak to the hearts of passers-by and inspire them to pursue whatever dreams they may have.
Interbest: Male Stripper
Saatchi & Saatchi: So what is integrated advertising
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- Date: 19 February 2014
- Industry: Agency self-promo
- Media type: Billboard, Design
- Agency: Kokoro, Amsterdam
- Country: The Netherlands
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