This winter, the people of Zurich hardly ever saw the sun. This is why Davos Klosters brought the sun from the mountains to the city. A VR experience teleported passersby in a mall to Davos Klosters, where they met former Miss Switzerland and Davos regular Dominique Rinderknecht on a chairlift, skied down the slopes and had a drink at the famous "Jatzhütte". In order to stimulate all the senses, the wind, sun and even the smell of Fondue were simulated with a fan, a heater and, well, Fondue. And at the end, even Miss Switzerland became real.
Davos Klosters: Get Some Sun21
Awards won (add award)
Drat! This campaign hasn’t had the honor of winning any awards yet, or maybe it just evaded our systems. Can you prove us wrong? Enlighten us by clicking here.
Leave a comment
Do you have a tantalizing tip off for a hot scoop? Don’t delay, be our honorary informative and we’ll reward you!