Samsung: S-Drive9

We've seen several apps designed to make the road a safer place. But this one is different because it gives users the incentive to actually use the application. Through a point system they get free stuff the more they use the app.

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Samsung: PowerSleep

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Our smartphones‘ CPUs are powerful. What if we could donate this processing power to research, when we don‘t use it? Power Sleep is an Android app developed for Samsung Austria in cooperation with the University of Vienna. It works like an alarm clock –

Eyes On The Road

Samsung: Eyes On The Road

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Mobile

Singapore is ranked top in smartphone usage. However, bad mobile habits have caused agony, especially on the roads where drivers text while they drive. The dangers are fatal, yet Singaporeans remain ignorant about it. Samsung hopes to curb this behaviour.

Awards won (add award)

LIA Awards - 2014 - Gold - The NEW

Spikes Asia - 2014 - Silver - Direct

Spikes Asia - 2014 - Bronze - Branded Content & Entertainment

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Details

Posted by: Sander Janssen
Date: 15 June 2014
Awards: 3
Industry: Consumer Electronics
Media type: Mobile

Credits(add credits)

Agency: Leo Burnett, Sydney
Country: Australia

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