For 13th Street Universal, Jung Von Matt developed the first movie in the outernet. In a mobile based, interactive mix between movie and real life, game viewers can experience their very own thriller and find out that 13th Street Universal is the best adress for thriller and crime in the most spectacular way. They become a sort of detective in real life and with their iPhone they can track down everything, interview people, take pictures for evidence and son on..
Best piece of interactive advertising we’ve seen in a while!
13th Street Universal: First movie in the ‘outernet’17
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Details
- Date: 8 March 2011
- Industry: Media & Publishing
- Media type: Online content
Credits(add credits)
- Agency: Jung von Matt/Spree, Berlin
- Country: Germany
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