Cadbury: Free The Joy3

In the beginning you think this is just another ad with a ‘Goldberg machine’. The concept already has been done thousands of times. But this commercial provides a cool twist in the plot in the end.

Cadbury, one of the most known chocolate brands in the world has used Youtube in a clever way to promote its new roll pack. The idea is fresh and a good out-of-the-box example, but regrettably that the elaboration isn’t so astounishing.