An online casting call has gone out via Facebook, offering anyone from anywhere in the world the chance to co-star alongside actors Topher Grace and Mary Elizabeth Winstead in The Beauty Inside. The film, part of a co-marketing campaign for Toshiba and Intel, marks the second time the two brands and their agency, Pereira & O’Dell, have launched a global social film project.
Intel: The Beauty Inside4
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Awards won (add award)
Cannes Lions - 2013 - Grand Prix - Branded Content And Entertainment
Cannes Lions - 2013 - Grand Prix - Cyber
Cannes Lions - 2013 - Grand Prix - Film
Cannes Lions - 2013 - Gold - Branded Content And Entertainment
Cannes Lions - 2013 - Gold - Cyber
Cannes Lions - 2013 - Silver - Branded Content And Entertainment
Cannes Lions - 2013 - Silver - Branded Content And Entertainment
Cannes Lions - 2013 - Silver - Cyber
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Details
- Date: 24 July 2012
- Awards: 10
- Industry: Consumer Electronics
- Media type: Online content
Credits(add credits)
- Agency: Pereira & O’Dell, San Francisco
- Country: USA
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