Last Year, Proctor & Gamble launched the 'Like A Girl' campaign for Always. They're on a mission to make sure that girls everywhere keep their confidence through puberty and beyond by showing them that doing things #LikeAGirl is an awesome thing. 

Using the phrase “like a girl” is an insult to any adolescent girl, and a tough blow to her confidence.

They therefore started a conversation to help change all that with our #LikeAGirl social experiment and film. And millions of girls from around the world responded big time...