Saatchi & Saatchi gathered 13500 people to Trafalgar Square in London. they al sang the famous beatles song ‘Hey Jude’, all this for the newest T-Mobile commercial. Remember the stunt T-mobile did in Liverpool street station?
It all comes down to their baseline: ‘life’s for sharing’
These things really give me a special feeling, be sure to watch the video untill the end, some of the reactions are unique and really gave me the shivvers.