Ford Portugal is looking for the next champion. They placed a Cup in the middle of the street and challenged people to try and lift it. But there is a catch to it. This is just another feel good campaign, but it’s definitely fun for the people walking by and seeing the result.
Ford: Looking for champions16
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Details
- Date: 3 September 2013
- Industry: Automotive
- Media type: Outdoor
Credits(add credits)
- Agency: Wunderman, Lisbon
- Country: Portugal
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