Some drivers are lucky when ignoring a traffic signs. Others are not. To show that traffic signs are more 'life signs' Ogilvy & Mather, Buenos Aires created this outdoor campaign, using wrecks of cars that are crashed during accidents.
La Voz del Interior: Life Signs14
Responsible Young Drivers: The alcohol barrier
Awards won (add award)
Leave a comment
- Date: 10 June 2014
- Awards: 1
- Industry: Non-profit
- Media type: Outdoor
- Agency: Ogilvy & Mather, Buenos Aires
- Country: Argentina
Do you have a tantalizing tip off for a hot scoop? Don’t delay, be our honorary informative and we’ll reward you!