Missing People is a charity based in the United Kingdom. To raise awareness they made vinyl posters of missing people, with the look and feel of the Pokemon Go game. Posters were placed on the floor to be most visible to Pokemon gamers looking down at their phones. They will also be hung at busstops and on popular locations such as Trafalgar square and where the lost individual was last spotted.
Missing People: Pokemon Go16
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Details
- Date: 18 August 2016
- Industry: Non-profit
- Media type: Outdoor
Credits(add credits)
- Agency: BBH, London
- Country: United Kingdom
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