Humans were naturally born to move for survival. This brought Innored Korea to the conclusion that it is necessary to inspire people and give them a reason to escape from the daily convenience. Reebok ZPump provided motivation to people in correcting their attitude towards movement. This campaign was organized with the purpose of providing ordinary people with more healthy and enjoyable movements in their everyday life.
Reebok: ZPump Fusion15
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Credits(add credits)
- Agency: INNORED, Seoul
- Country: South Korea
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