This reminds us of the classic battle between Audi and BMW. In this case Coca-Cola bought a shop window next to a Starbucks. The poster in the window reads “Who has time to stand in line for a latte?”. Not sure if Starbucks is a direct competitor for Diet Coke, but is sure is a nice example of smart media buying.
Drat! This campaign hasn’t had the honor of winning any awards yet, or maybe it just evaded our systems. Can you prove us wrong? Enlighten us by clicking here.
Your associate criminals who worked on this campaign haven’t received any recognition yet. Spread the love and help us help them by adding credits here.
Do you have a tantalizing tip off for a hot scoop? Don’t delay, be our honorary informative and we’ll reward you!
