20 cancer patients participated in a unique makeover experience. They were invited to a studio. Their hair and makeup were completely redone. During the transformation, they were asked to keep their eyes shut. A photographer then immortalized the moment they opened their eyes.
Details
- Date: 9 December 2013
- Awards: 2
- Industry: Non-profit
- Media type: Online content
Credits(add credits)
- Agency: Leo Burnett, Paris
- Country: France
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